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MSP Mindset: Niched on Senior Living Facilities, Became a Top 500 MSP, with Amber Bardon

What if you could build a fully remote MSP, dominate a niche, win dozens of culture awards, and have virtually zero turnover on your service desk? That’s exactly what Amber, CEO of Parasol Alliance, has done. In this episode, she breaks down how her team of over 80 employees — spread across 9 states — landed on the MSP 501 list at #4, all by doing things differently than most MSPs.

Here are five major lessons I learned from Amber:

✅ Culture is EVERYTHING (Especially When You’re Fully Remote)

✅ Lead with Strategy, Not Just Support

✅ All-Inclusive Pricing Builds Trust

✅ Focus on One Niche to Scale Faster

✅ Don’t Wait to Fire Underperformers

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Blog Matt Ferry | Chief Operating Officer Blog Matt Ferry | Chief Operating Officer

Windows 10 End of Life: What Senior Living Communities Need to Know Before October 2025

The clock is ticking! On October 14, 2025, Microsoft will officially end support for Windows 10. That means no more security updates, bug fixes, or technical support. If your senior living community is still running Windows 10, now is the time to take action to ensure security, compliance, and operational efficiency.

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Blog Matt Reiners | Chief Growth Officer Blog Matt Reiners | Chief Growth Officer

How AI is Transforming Senior Living: 3 Easy Ways to Get Started

Artificial Intelligence (AI) is revolutionizing industries worldwide, and senior living communities are no exception. But what does AI really mean for senior care? Is it about robots taking over? (Spoiler: No.) AI is simply a powerful tool that enhances efficiency, improves resident experiences, and streamlines operations.

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Health Hustle — Tech, Leadership & Breaking Barriers: Amber Bardon’s Playbook for Success

In this powerhouse episode of Health Hustle Chronicles, we sit down with Amber Bardon, the CEO & Founder of Parasol Alliance, a game-changing HealthTech company that’s transforming the senior living industry through cutting-edge technology.

Amber shares her blueprint for success, including:

💡 How she built a globally ranked IT powerhouse in a competitive industry

🔥 The leadership strategies that earned her the title of Best & Brightest CEO in the Nation

🏆 Scaling a multi-state, virtual workforce while fostering an award-winning company culture

🌍 Why innovation in senior living tech matters now more than ever

From breaking barriers in tech to leading with purpose, Amber’s story is one of vision, grit, and game-changing leadership. If you’re an entrepreneur, tech leader, or just someone hungry for inspiration, this episode is a masterclass in leveling up. 🎙️💼🚀

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Lead the People — Scale Your Business Without Leaving Your People Behind with Amber Bardon

Amber Bardon is the Founder & powerhouse CEO of Parasol Alliance, a full-service managed technology provider that dominates the senior living industry. Under her leadership, Parasol Alliance has become a game-changer, consistently ranked among the Top 501 Managed IT Service Providers in the World for six consecutive years including an incredible #4 global ranking in 2022! Amber’s vision and relentless drive have built an award-winning culture across a multi-state, virtual workforce, earning her the prestigious title of Best & Brightest CEO in the Nation in 2024. She’s not just leading a company, she’s redefining what’s possible in tech and senior living.

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White Papers Matt Reiners | Chief Growth Officer White Papers Matt Reiners | Chief Growth Officer

The Tech Evolution in Senior Living: Tech Trends & Strategies

This paper explores the evolving role of technology in senior living, from foundational IT systems to advanced solutions like AI-driven analytics, IoT devices, and telehealth platforms. As a managed services provider, we examine common challenges, innovative strategies, and best practices to demonstrate how a trusted IT consult can optimize operations. We highlight how modern IT managed services company solutions enhance efficiency while elevating the quality of life for residents and staff alike.

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Blog Matt Ferry | Chief Operating Officer Blog Matt Ferry | Chief Operating Officer

Why Microsoft 365 is the Future of Business Efficiency

In today’s fast-moving digital world, communities need reliable, secure, and cost-effective technology to stay competitive. One of the smartest moves a community can make is switching from an on-premise IT setup to Microsoft 365. Let’s explore why this change is a game-changer for your business.

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Female Friday with Amber Bardon, hosted by Rachel Keller

In our interview, Amber shares:

✅ Her Inspiring Career Path: Navigating the tech landscape to establish a company that addresses the unique technological needs of senior living communities.
✅ Cultivating Intentional Workplace Culture: Implementing policies like unlimited time off and fostering virtual relationships to build a cohesive team.
✅ Empowering Women Entrepreneurs: Offering valuable advice for women aspiring to launch their own ventures in the tech sector.

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Blog Sean Sheldrake | Security Administrator Blog Sean Sheldrake | Security Administrator

New HIPAA Security Rule Updates: What You Need to Know

The Department of Health and Human Services (HHS) is rolling out updates to the HIPAA Security Rule to help protect electronic protected health information (ePHI) from cyber threats. With the rise in data breaches, these changes are about keeping patient data safe and making sure senior living providers are better prepared for modern cybersecurity challenges.

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Blog Matt Reiners | Chief Growth Officer Blog Matt Reiners | Chief Growth Officer

Celebrating National Activity Professionals Week: Embracing AI to Enhance Senior Living Experiences

As we dive into National Activity Professionals Week, I want to take a moment to shine a spotlight on the incredible individuals who bring joy, engagement, and vitality to our senior living communities every single day. To all the Activity Professionals out there, your dedication doesn’t go unnoticed. You’re the heart and soul that make daily life vibrant and meaningful for our residents. This week is all about celebrating you and exploring how innovative tools like ChatGPT and other AI platforms can elevate your already amazing work.

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Blog Amanda Knapp | Marketing Coordinator Blog Amanda Knapp | Marketing Coordinator

Reflecting on AI in Senior Living: Insights from Conversations with Joe Velderman and Sarah Thomas

Over the past few weeks, I’ve had the privilege of diving into the world of artificial intelligence (AI) in senior living through conversations with two of the brightest minds in the industry: Joe Velderman, VP of Innovation at Cypress Living, and Sarah Thomas, CEO, global age-tech expert, and venture partner. Both Joe and Sarah bring

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Senior Housing Investors Podcast: Fostering a Tech-Savvy Culture in Senior Living Communities

In this engaging episode, Amber Bardon, CEO of Parasol Alliance, shares invaluable insights on how technology can serve as a powerful competitive differentiator in senior living communities. She discusses the importance of strategic assessments, fostering a positive tech culture, and the need for robust systems to adapt to the changing landscape of senior living requests and challenges.

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